burger-lunch-white breadLouis’ Lunch Burger

Does anyone remember a burger this way? This was my original burger at home. Didn’t see a hamburger bun, even a hot dog bun for many years…simply white bread.

Wonder_Bread_logo

Wonder Bread was originally produced by the Taggart Baking Company of Indianapolis, Indiana and debuted on May 21, 1921, after a blind promotion with ads that only stated a “Wonder” was coming on May 21, 1921. When it was launched, the new brand was named by vice president for merchandising development Elmer Cline, who was inspired by the International Balloon Race at the Indianapolis Motor Speedway. Cline was filled with “wonder” by the scene of hundreds of balloons creating a kaleidoscope of color resulting in the iconic red, yellow and blue balloons featured on the Wonder Bread logo.”